7 Ways to Maximize Your SEM Budget
You can easily lose your shirt if you don’t keep a careful eye on your adwords campaign. SEM is a jumping off point for a lot of my projects. By testing ads and keywords in adwords, I can easily gauge the interest of visitors and gain a better understanding on product/market fit. You can do customer development this way as well by setting up a PPC campaign and driving your customers to a landing page which collects their contact information. From their, you reach out to them directly either by... Read The Rest →
